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3 Effective Negotiation Tactics, Part 1

I tell agents all the time that it’s not more leads they need, it’s learning how to close leads that matter. As agents, we spend a great deal of time and money to get leads. However, unless we become experts in negotiating, time and money is wasted. We sell homes. This is our main job. [...]

By |November 8th, 2017|Uncategorized|0 Comments

3 Reasons Why I Use LinkedIn

There is a myriad of social media platforms to choose from. Each one can serve its own strategic purpose for developing your real estate business. Obviously, Facebook and Instagram are two of the biggest. However, I have always focused a great deal of my attention to LinkedIn. Here are three reasons why: Working professionals and [...]

By |November 1st, 2017|Uncategorized|0 Comments

3 Ways to Get Leads at Starbucks

We all know that coffee shops, such as Starbucks, can be a great place to meet prospective buyers and sellers. However, striking up a conversation about real estate with a perfect stranger can be more difficult that it seems. Rather than going up to strangers, what if you could have them come to you? What [...]

By |October 25th, 2017|Uncategorized|4 Comments

Scott Colbert: Are You Selling Real Estate or Just Taking Listings & Showing Property?

What does that mean? Well, there is a difference… By not taking charge in your sales conversations you are setting yourself and your client up for disappointment. Remember, they hired YOU to be the sales professional, so don’t let them SELL YOU! Some buyers and sellers have strong personalities that will try to get in [...]

By |October 17th, 2017|Uncategorized|0 Comments

3 Things Real Estate Entrepreneurs Focus on Every Day

I have found that top producers and leading real estate entrepreneurs share the same daily habits. They are constantly having the same conversations with themselves. There are so many things that go into running a successful real estate business, but there are certain things you should be focusing on every day that will help increase [...]

By |October 12th, 2017|Uncategorized|0 Comments

A Conversation with Top Producer Liza Deyden-Drake

Liza Deyden-Drake is a leading real estate agent in the Phoenix-area with West USA Realty. I recently sat down with her to discuss her five secrets to success. As with most top producers, her reason for success revolves around building and maintaining strong relationships with her clients. Liza has built a business than runs on [...]

By |October 5th, 2017|Uncategorized|0 Comments

3 Things You Should be Listening for During Your Next Presentation

Lost to most salespeople, especially agents, is the art of listening. The more you listen the more you can learn and earn. Listening is one of the most difficult skills in communications to have and we are far worse at it than ever before. Those you are trying to secure as clients have a lot [...]

By |September 8th, 2017|Uncategorized|0 Comments

3 Effective Tips for Your Next Open House

If you have been holding open houses and not getting the response you desire, you might be doing them wrong. There are plenty of agents who hold open houses regularly and who experience great success. This tells me that open houses are a viable way to meet buyers and sellers. There are many ways to [...]

By |August 30th, 2017|Uncategorized|0 Comments

3 Different Ways to Achieve Success

It’s common for us as REALTORS® to limit the way we approach successful habits. Oftentimes we got lost in the real estate bubble. We need to think creatively and look to successful entrepreneurs outside our industry. In truth, there is no difference between what we do and what other small business owners do, whether it’s [...]

By |August 23rd, 2017|Uncategorized|0 Comments

What Buyers and Sellers are looking for in an Agent

Being successful in sales comes down to truly understanding your target audience. Yet, very little credence is ever given to understanding what buyers and sellers are looking for in a real estate agent. The world of marketing is seeing a tremendous emphasis placed on psychology. Companies want to “get in the heads” of their consumers [...]

By |August 16th, 2017|Uncategorized|0 Comments